Raley's Wins Telly Awards
WEST SACRAMENTO, Calif. - Raley's has been awarded an astounding total of 24 Telly Awards in Commercial and Online Video categories. The Telly Awards are premier awards honoring film and video productions, web commercials, videos and films, and outstanding local, regional and cable TV commercials and programs.
Raley's was bestowed with a total of four silver awards-the highest honor possible-13 bronze and seven People's Telly awards. Typically, only 7 to 10 percent of over 12,000 annual entries receive silver awards. Raley's "Innovations" series received four silver, 11 bronze and six People's Telly bronze awards. "Seasons Holiday 2013" received two bronze Tellys and a bronze People's Telly.
"Our greatest achievement always remains bringing great products to our customers and communities," Raley's Vice President of Marketing and Consumer Relationships David Palmer said. "It's incredibly rewarding to see Raley's honored as the one of the most impactful grocers and advertisers in the country."
The 35th Annual Telly Awards marked the first time that Raley's had entered its advertising for recognition consideration. Raley's was recognized in a wide variety of categories including Business-to-Consumer Campaign, Promotional/Branding Campaign, Information, Videography/Cinematography, Use of Animation and Visual Effects.
The Telly Awards are judged by members of the Silver Telly Council, all of whom are previous silver Telly award winners. Using a performance scale, judges weigh entries against a merit standard so that entries do not compete against each other. People's Telly entries are posted to YouTube(r) and are rated by registered viewers over a period of four weeks.
"Raley's maintains a high standard of quality in everything that we do," Palmer said. "It is very encouraging to see that standard not only in our stores, but also in other avenues including our marketing campaigns."
Pet Care | Real Estate | Restaurants | Tech | View All | * Add/Upgrade Business
Placer County News Headlines50 Days of the Grateful Dead: Truckin' at Levi's StadiumTruckin' opens the Fare Thee Well Run in Santa Clara, CA at Levi's Stadium on June 27, 2015. Full setlist.
Gruesome Murders in Roseville Under InvestigationThe two men found shot and burning in Roseville Thursday night have died and the Placer County Sheriff's Office is asking for the public's help in solving this heinous crime.
Honda Accord Hybrid offers great performance, gas mileageIf you're considering purchasing a Honda Accord, the dilemma one could face is one of its primary competitors is conceivably the Accord Hybrid.
Roseville Gas Prices Push Below $2.90 GallonRoseville gas prices are trending downward, recently pushing below the $2.90 mark at a few locations throughout the city.
Roseville Utility Rate Hikes Begin July 1stThe Roseville City Council approved two consecutive annual rate increases for wastewater services that will kick in on July 1, 2015.
Dan Dugger to manage Rocklin Bass Pro Shops Outdoor WorldDan Dugger has been named store manager for the newBass Pro Shops Outdoor World store, which opens late summer in Rocklin, California.
Sierra College & Hacker Lab Open House in RocklinSierra College and Hacker Lab invite the community to an Open House on Tuesday, June 30 from 5:30-7:00 PM at 4804 Granite Dr., in Rocklin
Public Input Sought for Possible Auburn Area Community CenterStudying the feasibility of a potential community center that will serve people of all ages in the Auburn area is the focus of a Placer County effort that's now underway
Santucci Memorial Golf Tournament in Roseville this SeptemberThe 12th annual Bill Santucci Memorial Golf Tournament will take place Friday, Sept. 18 at Sierra View Country Club in Roseville.
Folsom, Sacramento Reach Settlement on Mather Airport ExpansionFolsom, CA - The City of Folsom and Sacramento County announced a settlement today over plans to expand Mather Airport.
Whole Foods Under Fire: Systemic Overcharging AllegedAn investigation in California, which began in 2012, also found pricing irregularities in the state's Whole Foods stores
50 Days of the Grateful Dead: To Lay Me DownSeptember 18, 1990. The Grateful Dead at Madison Square Garden performing To Lay Me Down.
NEWS: In Case You Missed It