Raley's Wins Telly Awards
WEST SACRAMENTO, Calif. - Raley's has been awarded an astounding total of 24 Telly Awards in Commercial and Online Video categories. The Telly Awards are premier awards honoring film and video productions, web commercials, videos and films, and outstanding local, regional and cable TV commercials and programs.
Raley's was bestowed with a total of four silver awards-the highest honor possible-13 bronze and seven People's Telly awards. Typically, only 7 to 10 percent of over 12,000 annual entries receive silver awards. Raley's "Innovations" series received four silver, 11 bronze and six People's Telly bronze awards. "Seasons Holiday 2013" received two bronze Tellys and a bronze People's Telly.
"Our greatest achievement always remains bringing great products to our customers and communities," Raley's Vice President of Marketing and Consumer Relationships David Palmer said. "It's incredibly rewarding to see Raley's honored as the one of the most impactful grocers and advertisers in the country."
The 35th Annual Telly Awards marked the first time that Raley's had entered its advertising for recognition consideration. Raley's was recognized in a wide variety of categories including Business-to-Consumer Campaign, Promotional/Branding Campaign, Information, Videography/Cinematography, Use of Animation and Visual Effects.
The Telly Awards are judged by members of the Silver Telly Council, all of whom are previous silver Telly award winners. Using a performance scale, judges weigh entries against a merit standard so that entries do not compete against each other. People's Telly entries are posted to YouTube(r) and are rated by registered viewers over a period of four weeks.
"Raley's maintains a high standard of quality in everything that we do," Palmer said. "It is very encouraging to see that standard not only in our stores, but also in other avenues including our marketing campaigns."
Print This Article
Placer County News HeadlinesPolice Officer Killed: Gunned Down in Arden Way LotDeputy Danny Oliver, 47 a Sacramento County Sheriff's Deputy was killed in the line of duty while investigating a suspicious occupied vehicle within a business parking
California Housing Market: 2015 ForecastRealtor, Julie Jalone of MagnumOne Realty in Roseville, writes about the recent housing forecast or 2015 released by the California Association or Realtors and where the market is currently.
3 Killed, Alcohol Suspected in Deadly Sacramento CrashOn October 23, 2014 at approximately 2:24 p.m., an unknown male driver was driving a 2008 Chevrolet Tahoe on Howe Ave north of Burney Way at an unknown speed.
Nissan Rogue Features Many Enviable ChangesIn effort to attract more male buyers, Nissan reportedly decided to alter the exterior look of the Rogue in its 2014 redesign. Not a bad move. Most men don't
New Nursing Village Ribbon Cutting in RocklinRocklin, CA- Sierra College welcomed their long-running Nursing Program back to the Rocklin campus with a recent Ribbon Cutting ceremony.
Placer County Woman Dies: West Nile Virus ConfirmedPlacer County health officials are able to confirm that an Ophir woman, who passed away earlier this month, did indeed have West Nile Virus (WNV).
3 Teens Arrested in Burglary and Vandalism of Country ClubA Placer County Sheriff's detective apprehended three juveniles Thursday in connection with recent burglaries and acts of vandalism at the Auburn Valley Country Club.
Roseville Author Releases New Book NationwideROSEVILLE, Calif. - The new book "Resonance," a stimulating new book by Roseville author Emily Elaine is now available nationwide.
Genderally Speaking LGBTQ Exhibition in RocklinRocklin, CA--The Ridley Gallery presents "Genderally Speaking", photography by Ron Williams in conjunction with Sierra College Pride Days (November 4-6).
Rocklin History Series Presents Julia Morgan's GoldThe Rocklin History Series continues on November 16, 2014 with a live presentation by Julia Morgan Historian Karen McNeill Ph.D. at 2 pm at the beautiful Old Saint Mary's Chapel
Free Identity Theft Prevention Class in AuburnThe Placer County Sheriff's Office is offering a free identity theft prevention class on Monday, October 27, from 6 to 8 p.m. at the Auburn Justice Center.
Loomis Students to Learn About Pediatric Iron Lung for World Polio DayIn recognition of World Polio Day, Rotary Club of Sunset Loomis will bring a pediatric iron lung to Loomis Grammar School and Loomis Basin Charter School